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Product Launch & Rebranding

Product Launch & Rebranding

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Description
PO: is a brand owned by PO Selected. PO: is an advocator for lateral thinking. From their brand concept to their product designs, we all are able to see a strong sense of lateral thinking. PO: is specialized in designing and producing drinkwares and home accessories. 

They have very good products, but they need helps in branding their products and brands. D2 Studio, we create a series of product shots for them to connect audience with their great products. The main theme of the photo-shooting is about "quality of life". All pops used and the shooting scenes are designed with thoughful studies about the market trends and the products itself. 

In order to refresh their image, our photo-shooting covers all of their product lines. Having improved the visual element of the products, we also let the products talk to their target audience about their usage by showing the relevant elements in the photos, like coffee beans, tea leaf and fruits. The result of this project is promising and PO: is now promoting with these images on their retails channels, website and other online channels. 
CLIENT
PO Selected
WHAT WE DID
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